Products & Coaching for the lash pro

Playful
Vibrant

High-end
Approachable

Our Partnership: branding  ✴︎  packaging  ✴︎  Collateral

When Alise, the founder of Rare Echo came to us, she was ready for a full relaunch of her dormant lash extension supplier brand. She wanted our support in marrying both her mentorship services and the shop under one overarching umbrella. The challenge was in keeping the messaging clear and approachable, as well as high-end and aspirational.